UNICA unveils 'Virtual Mill', offers up-close look at the inner workings of a cane mill

| July 5, 2010

In Brazil, UNICA, the Brazilian Sugarcane Growers Association, unveiled its online ‘Virtual Mill,’ an interactive multimedia tool that offers a up-close look at the inner workings of a cane mill. On the Web, the Virtual Mill can be viewed on SweeterAlternative.com, the special website developed for UNICA’s efforts against the ethanol import tariff imposed by the United States which expires at the end of this year. The Mill can also be accessed on UNICA’s main English website, and for iPhone and iPad users, on YouTube. UNICA has previously shown the virtual mill at Michelin’s Challenge Bibendum, held in Rio de Janeiro; the TOP Ethanol Awards Ceremony in Sao Paulo; and Green Week in Brussels.

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Category: Consumers & Fleets

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