American Ethanol launches NASCAR-oriented awareness campaign

June 11, 2012 |

In Nebraska, NASCAR Official Partner, American Ethanol, announced a new campaign to raise awareness of the benefits of U.S-produced ethanol among NASCAR fans.

From June 8 to August 31, the “American Ethanol Sweepstakes” will advertise through Turner Sports for NASCAR on TNT and NASCAR.com, race entitlement sponsorships at Iowa Speedway and Chicagoland Speedway, and experiential activation at select tracks and industry events.

The campaign seeks to dispel myths about ethanol made in the U.S. to fans that American Ethanol feels will support its benefits, including the creation of non-exportable jobs in America, the reduction of U.S. dependence on foreign oil and the use of cleaner burning fuel to protect the environment.

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Category: Fuels

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