Propel Fuels’ Clean Mobility Center deploys instant carbon-offset options for customers

August 7, 2012 |

In California, Propel Fuels has become the first company to enable consumers to offset their driving emissions at the pump any time they fill their tank. Propel’s flagship Clean Mobility Center in Fullerton, Calif. offers customers the option to offset their carbon emissions by funding clean air projects through the Carbonfund.org Foundation.

Since Propel launched its CarbonOffset in May, customers have chosen to contribute $1.00 per fill to fully offset the emissions from their purchase more than 1,000 times. The two-month pilot has offset more than 160,000 pounds of carbon dioxide at this single station, which is equivalent to taking 84 cars off the road in the same two-month time period.

“It’s encouraging that, even during a period of high fuel prices, consumers are choosing to pay a little extra to offset their emissions, one tankful at a time, to help make progress toward our nation’s clean energy goals,” said Matt Horton, CEO of Propel. “By making carbon offsets convenient and cost effective, we’re helping consumers take part in the clean energy movement, even if their vehicles don’t run on renewable fuels.”

Drivers and fleets can also track and report CO2 emission reductions as a result of their participation in the CarbonOffset program through Propel’s proprietary CleanDrive program. Logging in at each fill up, CleanDrive members receive personalized emissions reports showing their reductions in CO2 emissions, barrels of oil displaced, and equivalent annual impact of mature trees.

Propel’s partner, the Carbonfund.org Foundation, uses the carbon offset contributions to fund projects focusing on renewable energy, methane capture, energy efficiency, reforestation and other carbon emissions reduction strategies.  Current offset contributions from Propel’s customers are helping to fund the Truck Stop Electrification Project, a project supported by Carbonfund.org,which provides truck drivers in California and other states the opportunity to access heating, cooling, internet, TV and other amenities by plugging into electricity rather than idling their diesel engines during rest periods. On top of reducing truck idling CO2 emissions by 90 percent, the Truck Stop Electrification Project improves air quality around truck stops and surrounding communities, offering drivers, employees and residents a cleaner and quieter environment with fewer harmful air pollutants.

Propel operates a growing network of Clean Fuel Points – green-built, self-serve filling stations co-located at existing gas stations, and Clean Mobility Centers, which introduce renewable fuels (Flex Fuel E85, biodiesel blends) alongside the conventional gasoline that drivers use today.

Along with the CarbonOffset option, Propel’s CMCs help drivers improve their vehicle’s fuel economy through free air for their tires, find rideshare opportunities, tune bicycles, and recycle on the go.

More on the story.

Category: Fuels

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