Braskem’s cane-based EVA used in new flip-flop sandals

In California, PlasticsToday reports that San Francisco-based Allbirds have launched new flipflop sandals that use Braskem’s ethylene vinyl acetate produced from sugarcane-based ethanol. The “SweetFoam” soles using the EVA are complemented by straps made from recycled PET bottles, bio-suede, and castor oil-based thermoplastic polyurethane (TPU). Braskem believes there are opportunities for the same resin not just in footwear segments but also in automotive, transportation, construction, sporting goods, and wire and cable. Flexibility, lightness and resistance are among the traits sported by the EVA.