New OPEI survey says Americans still don’t understand higher ethanol blends

In Virginia, a new nationwide research study of over 2,000 adults 18+ conducted online by Harris Poll on behalf of the Outdoor Power Equipment Institute (OPEI) has found that Americans seem to remain confused about new fuel choices at the pump and their appropriate usage. Even more concerning are reports of consumers mis-fueling their engine products. This year’s poll shows more consumers have incorrectly used an E15 or higher ethanol fuel in an engine not designed for it this year compared to 2015 (five percent this year vs. three percent in 2015).

The OPEI survey found that more Americans who own outdoor power equipment are paying attention to the type of fuel they use this year than in years past, with 44 percent saying they pay attention (compared with 36 percent in 2016 and 35 percent in 2015). Additionally, awareness of ethanol in gasoline seems to remain steady, with 84%, overall, reporting they are aware of that fact this year compared to 85% in 2016 and 84% in 2015.