Poet launches ad campaign in Washington to promote ethanol benefits

In Washington, Poet LLC announced a major new advertising campaign aimed at bringing the Sioux Falls-based company’s distinctive message on homegrown innovation and clean energy leadership to the nation’s capital.

Poet’s campaign is scheduled to run through the end of this year, with an initial launch on May 14 featuring cable and broadcast spots during popular Sunday morning newscasts. The campaign also will include a broad range of digital and display ads, among other mediums.

POET: The Digest’s 2015 5 Minute Guide