Sustainable Sexy, Fish Guts to Polyurethane Replacement, $700M Bioplastic Investment and more: The Digest’s Top 8 Innovations for the week of April 8th

April 7, 2021 |

#1 Biobased adult toy makes sustainability sexy

In Berlin, boudoir brand Womanizer has launched a renewable and biodegradable adult toy line called Premium Eco. Developed in partnership with British singer/songwriter Lily Allen, the toy is made from the corn starch-based biopolymer biolene.

Womanizer also launched a $20,000 kickstarter, the proceeds of which will go to the nonprofit One Tree Planted. “The Womanizer Premium eco campaign aims to prove that an orgasm doesn’t need to cost the earth,” the brand says in a statement. “By meeting our funding goal, we hope to show the industry and other sex toy manufacturers there is measurable demand for sustainability in pleasure.”

More on the story, here.

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