Tag: P&G

BBB National Programs calls shenanigans on P&G detergent’s biobased claims

BBB National Programs calls shenanigans on P&G detergent’s biobased claims

August 24, 2020 |

In New York, the National Advertising Division of BBB National Programs is pushing Procter & Gamble to be more transparent about the plant-based content of its Purclean detergent brand. While the detergent packaging does note that it contains only three-quarters biobased content, The NAD says consumers are likely to conclude the entire formulation is made […]

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P&G team with Cargill on bio-based acrylic acid

P&G team with Cargill on bio-based acrylic acid

May 13, 2020 |

In Minnesota, an innovation developed in the corporate R&D labs at P&G that converts lactic acid into bio-based acrylic acid could be a helpful step to shift everyday goods to be made from annually renewable crops. P&G has granted Cargill an exclusive license that allows Cargill to further develop and commercialize this technology, so that […]

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Strategic Intent: The Digest’s 2016 Multi-Slide Guide to Novozymes, P&G

Strategic Intent: The Digest’s 2016 Multi-Slide Guide to Novozymes, P&G

September 21, 2016 |

This season, The Digest is hosting the Strategic Intent webinar series, looking at the plans, progress and future milestones of strategic stakeholders in the Advanced Bioeconomy. In this slide deck, we looked at Novozymes and Procter & Gamble and their direct investments, partnerships and alliances with companies both heralded and unknown.

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Brighter brights and more sustainable whites

Brighter brights and more sustainable whites

October 7, 2014 |

Broadening the sources and uses for cellulosic ethanol. As we reported yesterday in the Digest, DuPont and Procter & Gamble, announced a collaboration to use cellulosic ethanol in North American Tide laundry detergent, a first of its kind.  Tide Cold Water will be the first brand in the world to blend cellulosic ethanol in a […]

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Ford, Heinz, Nike, Coke, P&G form coalition for 100% bio-based plastics

Ford, Heinz, Nike, Coke, P&G form coalition for 100% bio-based plastics

June 7, 2012 |

In Georgia, five major American brands have formed a coalition to accelerate development and use of plant-based plastic. Coca-Cola Co., Ford Motor Co., H.J. Heinz Co., Nike Inc., and Procter & Gamble Co. announced their commitment to developing a commercially viable, sustainably sourced plastic made entirely from plant materials while reducing the use of fossil […]

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