Ganni taps BioFluff for faux fur bag

In Copenhagen, fashion brand Ganni has designed handbags using faux fur made from nettle, hemp and flax.

San Francisco startup BioFluff produces the shaggy material. “We source the fibers in Europe and create the fur in Italy using our patented process,” BioFluff co-founder and CEO Martin Stübler told Dezeen. “We use a combination of existing textile technologies, science and the savoir-faire of the Italian fur industry. The fur ‘hairs’ are genuine plant fibers, meaning we do not process the fibers into yarn, which avoids the energy-intensive yarn spinning process.”

The bag is similar to Ganni’s well-known Bou bag design. The brand also unveiled bags made from Celium, a leather alternative grown by bacteria.